Hi!
I’m Francesca
Hi!
I’m Francesca
I help busy women who are cluttered and overwhelmed streamline their life, gain space in their head and home and make sustainable changes so they can feel freer to make the best lifestyle choices and actively create a life they love.
As a life architect, I help people design and live a life they love — blending minimalism, organization, and a holistic approach to wellness. With over 22 years of experience and a background in holistic and preventative health, I guide clients to make intentional changes that create real, lasting results.
I believe everyone has the power to change their life. As a mother and business owner, I understand the challenges of juggling family, work, and daily demands. I bring that experience, along with my passion for simplicity and well-being, to help clients clear mental and physical clutter so they can live with purpose, ease, and intention.
My Approach
I meet you where you are. Adopting any new lifestyle change or way of approaching living can be a challenge. I meet people where they are, listen to their needs and goals and help them take even the smallest steps to creating change.
I show empathy. I know every person has a story and a reason for being in certain situations. There is no judgement, only a willingness to listen, understand your place, and what you need most so that I can coach and support you to make lifestyle choices, and help to build systems so you can sustain that feeling of wellness – in your space and with your time, and mind.
I will challenge and encourage you. I believe strongly in the power of a clear mind and space and know the best way to attain that is in asking the tough questions. I believe in challenging people to ask those questions. Realizing what you want from your life is powerful and can lead you to amazing changes. It is these changes and the answers to the tough questions that breathes life into your life. Without them we just exist. With them we grow and we thrive. I encourage you to dig deep and I offer support to you as you make changes in your health and lifestyle.
My Story
I thought I had life figured out. Then, over a decade ago, I became a mother. I was unprepared for the tidal wave of “too much” — too many opinions, comparisons, self-judgments, and distractions. It wasn’t just physical clutter. My mind, heart, and life felt overcrowded.
I had already studied health and lifestyle coaching, learning the power of listening to your body — how paying attention to its signals could guide better choices for food, movement, and overall wellness. But it was my journey through motherhood that taught me the deeper lesson: the same principle applies to your whole life.
Minimalism and organization became my lifeline. I let go of what was heavy, unnecessary, and unhelpful, and made room for what truly mattered. And that space? It didn’t just clear my counters or my calendar — it cleared the way for clarity, peace, and the life I wanted to live.
Now, I help others do the same. When you pay attention, make intentional choices, and keep only what supports your vision, you create space and spaces that transform your body, mind, and spirit and become the foundation for a life you truly love.
Certifications, degrees, and memberships
- Holistic Health Coach Certification – Institute for Integrative Nutrition
- Master of Arts in Diversity Studies – Lesley University, Cambridge, MA
- Bachelor of Arts in Broadcast Communications – Westfield State University, Westfield, MA
- Member of the International Association of Health Coaches